We’ve seen many popular products inspire amazing movies chronicling their origin stories, and Pop-Tarts are the next ones in line! Unfrosted: The Pop-Tart Story is coming to Netflix this May, and the streamer teased its release with a first trailer starring Jerry Seinfeld and Melissa McCarthy.
Netflix describes Unfrosted as “a tale of ambition, betrayal, sugar, and menacing milkmen” taking place in Michigan in 1963. Sworn cereal rivals Kellogg’s and Post embark on another quest to prove their domination by creating a pastry that will change the face of breakfast.
Unfrosted will mark Seinfeld’s feature film directorial debut, and he also co-wrote the script alongside Spike Feresten, Barry Marder, and Andy Robin. Seinfeld told Netflix that he initially joked about making a Pop-Tarts film with Feresten, but they realized that its origin story was actually quite intriguing once they started doing research and learning more about its history.
In addition to Seinfeld in the lead role, the star-studded cast of Unfrosted also includes Melissa McCarthy, Jim Gaffigan, Amy Schumer, James Marsden, Jack McBrayer, Bobby Moynihan, Maria Bakalova, Max Greenfield, Bill Burr, Dan Levy, Christian Slater, and Hugh Grant.
Unfrosted: The Pop-Tart Story will start streaming on Netflix on May 3.
